In January 2020, Cloth and Carry became the newest Australian small business to stock Fidella baby carriers.
Every week I get multiple emails and Facebook messages asking "What is the difference between a Fidella FlyClick and a FlowClick?" So since it is a hot topic, I'll break it down for you.
Who is Fidella?
Fidella is a German baby wrap company. All Fidella woven wraps are made in Turkey using local 100% organic cotton. These wraps are then cut to size to be sold as wraps or manufactured into ring slings, meh dai carriers (FlyTai), half buckle carriers (FlyClick and FlowClick) and full buckle carriers (Fusion and Onbuhimo). A range of accessories is also produced including suck pads, day bags, baby blankets and hip belt pads.
What is a half buckle carrier?
A half buckle carrier is based on a traditional meh dai carrier with the addition of one or more buckles. The meh dai is an Asian designed carrier which consists of a square or rectangular back panel attached to four straps which are tied around wearer and child. Most half buckles, including those made by Fidella, have a buckled waistband and tie up shoulder straps, however some companies make a reverse half buckle which has buckled shoulder straps and a tie up waistband.
What is so great about a Fidella half buckle carrier?
The simplicity and security of a buckled waistband and structured back panel means this is a well loved baby carrier style for almost everyone. The back panel is soft, flexible and easily adjustable in width and height to fit your child at all stages. Long, buckle-free shoulder straps mean minimal adjustment is required between different wearers and the carrier easily moulds to the individual wearing it every time. They're fully adjustable including built-in neck support so they can be used right from birth (3.5kg+), except the FlyClick Plus which is designed for toddlers from approximately 12 months old.
Both the FlyClick and the FlowClick are Fidella's answer to the half buckle baby carrier.
What is a Fidella FlowClick?
The FlowClick is considered the perfect beginners half buckle carrier. The simple design includes padded shoulder straps that are fixed in dimension so that you simply pull on the whole strap to tighten it without any fuss: faster and easier. This makes the shoulder straps fit more like a full buckled carrier. The shoulder straps also have a simpler single row of feature stitching down the middle, compared with multiple rows along the shoulder straps of the FlyClick. At a length of 150cm, the FlowClick's shoulder straps are 50cm shorter than the FlyClick making them easier to manage for a baby wearing beginner.
The waistband and back panel of the FlowClick is similar in design to that of the FlyClick and other Fidella soft structured carriers. The addition of the signature Fidella butterfly embroidered onto the waistband of the FlowClick gives it a special little touch of class for an otherwise less fancy version of the well loved Fidella half buckle baby carrier.
The FlowClick is suitable from birth (3.5kg) to a 15kg toddler, does not come in a separate toddler size, and can be used in a front or back carry. This "basic" half buckle carrier comes in a small selection of colourways in a plain Chevron design only. The simpler carrier also comes at a smaller price from just $179.95.
Fidella FlowClick quick fit guide:
What is a Fidella FlyClick?
The FlyClick half buckle carrier is available in two different sizes: the baby size is suitable from 3.5kg to 15kg (or 56 - 80cm), while the toddler size is suitable from approximately 12 months or 74cm right through to 30kg. The FlyClick can be used in three positions: front, back and hip carry.
The FlyClick shoulder straps have lightly padded wrap staps which flare out to mould comfortably to the wearer's shoulders, but a little more care must be taken to tighten through the full width of the straps for a comfortable finish. The additional width of the shoulder straps means they can be spread across larger baby's bottom and thighs for additional weight support and to extend the width of the carrier to maintain optimal knee-to-knee positioning. You control whether the shoulder straps are tied at the front (underneath baby's bottom) or crossed over under the bottom and tied at your back. The shoulder straps measure 200cm in length making them significantly longer than the FlowClick, allowing for fancy finishes when wearing in a back carry.
The FlyClick comes in the full range of Fidella baby wrap designs across both sizing options, subject to availability. Prices start from $209.95 for the baby size FlyClick and $222.95 for the toddler size.
Fidella FlyClick quick fit guide:
FlowClick: padded shoulder straps with fixed dimension. One size (newborn to 15kg). Multiple plain denim weave designs.
FlyClick: lightly padded, flaired shoulder straps with extra length. Two sizes (baby and toddler). Multiple plain and printed designs in multiple different weaving styles.